Project Scope:

The Audio-Visual Production project is to create a 90sec trailer video with a 5sec ident for the company. Groups had a choice to select one of the following options:

  1. Become the branding department for your company. Develop a clear and cohesive brand identity based on the game and assets you are creating.
  2. You are working as a fictitious company or experimental lab set 5-15 years in the future. Choose a product or service that your company/lab will sell, use design fiction to think about the type of company you might set up and what type of product or service it might offer.
  3. Find an existing game or VR project. It must have assets that are publicly accessible and usable royalty free. Your group must become a branding agency for the company, then develop a clear and cohesive brand identity based on the game idea. Create a trailer for the game that you have the assets for.

Moodboard:

RIP Reel:

Concepts:

App Mockups:

FX Tests: